NBA wears Google Glass

The NBA’s Sacramento Kings are using technology from CrowdOptic that lets fans see what players, cheerleaders, and announcers are seeing through their Google Glass. In real time.
Johnson, McCallum, and Thompson of the Sacramento Kings were wearing Google Glass as part of a new program the Kings have started that is designed to let fans see things like shootarounds, pre-game workouts, and even in-game huddles from the players’ perspective. Using technology developed by San Francisco’s CrowdOptic, the Kings plan on making feeds from Glass being worn by players, announcers, the team’s mascot, and even its cheerleaders, available during games to anyone running its app on their own Glass, on TV, and on the arena’s JumboTron. Unfortunately, players will not wear Glass during actual game action.
The Kings’ experiment is an interesting one that promises to offer fans a unique new look at game day action. Along with other experiments, like accepting Bitcoin, using drones to shoot video inside the team’s Sleep Train Arena, and even incorporating Oculus Rift, the Kings are trying to take the lead among NBA teams when it comes to using technology to enhance fans’ experiences.
When Glass records video, it can broadcast that feed, and CrowdOptic’s software can capture it, send it back out, allowing anyone running its app to “inherit” the feed. Although there’s a short delay, it means that an average Glass wearer — or later, someone running the CrowdOptic app on a smart phone — will be able to see just what Thompson, Johnson, and McCallum play 1-on-2: an up close and very personal view of getting dunked on.
source: c/net

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